We love the effort. Just like a cyclist. At Elite we love the effort and the joy of victory. We’re 60-strong, all well versed in cycling, so there’s no room for improvisation. Many of us have been working here for more than 20 years. We win awards at the biggest events. We have been specializing in R&D, production and marketing of hometrainers, bottles and bottle cages since 1979. Today, cyclists train on hi-tech hometrainers, use bottle cages and drink from technologically advanced bottles with unprecedented qualities and features.